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arts grants explained

Does your writing benefit Australia? Arts Grants explained

Many a time we wish for money to help push our creative work forward. But did you know if you make your plan grander, for the betterment of Australia, you can access cash arts grants! Arts Grants: what are they for? An arts project funded by the Australian Arts Council has to benefit Australia in a cultural or other diverse way. You must be a citizen or permanent resident, and you have to already be an ‘arts worker’ – i.e. book writer. (Not a never published one). For example, say,…
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Kindle Publishing Income review

Another Kindle Publishing course: Bogus Claims

Well, dear readers, last night I partook of a webinar for Kindle Publishing Income, where an English lady called Sophie Howard told people a big bunch of fibs so they would be excited enough to part with huge money. ($2,495 USD for the course and coaching sessions program). My aim here is not to offer a course review, as there are plenty of those already, but merely to point out that ludicrous claims are still being made by relative newcomers about selling books via Amazon. Claim #1: You can Make…
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author brand cheat sheet

Author Brand Cheat Sheet

While others specialise in marketing books, I prefer to focus on helping new authors market themselves first. I believe this focus puts the person in the best place to then sell books, with simple tactics like emails to their list or a series of content posts. If you’re lagging in social media followers and personal brand style, then you’ll want to read these cheat sheet tips for author brand strategy. The trouble I had with launching earlier books was I had no platform. First steps was a simple blog site…
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ways to use email marketing for publishers

Ways to use Email Marketing – for Publishers

With a focus on those publishing multiple ebooks or books, here are my top tips for using email marketing to engage readers. I’ve heard from several authors that they don’t enjoy receiving emails so don’t send many, only one every few months. But the sending of regular information is critical to building up a happy list of readers, so don’t be shy… just mix it up! 1. Always use an Email Marketing System that’s Easy Email marketing can easily get out of control with a manual based system,\ like Outlook.…
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why hire a non fiction writing coach

Why Hire a Non-Fiction Writing Coach?

If you’re writing a non-fiction book, like self-help, how to, spiritual, etc, you may find that you come to a point where this writing stuff is making the hair on your head fall out. Rather than see all that hair on the floor while you re-write your first two chapters, you might want the support of a non-fiction writing coach.  What writing coaches do is support your main book writing goal, help you at the start with an outlining technique (see our mini-course), and regularly point out some literary tools.…
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Jen author talk

Weaving Stories into our Author Talks

The thirty eager authors looked at me expectantly. Would today be the day they learnt how to take control of their book marketing?  The ‘19 ways to get book publicity’ may have bombarded their brain a little, but the presentation proves that one can do many things to grow our presence and sell more books. Some of those things only take a few minutes — such as claiming your book at Amazon Author Central — and some take a few hours — like creating an author speech to share around…
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