More About Jen - Book Editor/Coach
The Journey
Right from the early days of her marketing support career, Jennifer loved copywriting. Writing books herself, she wrote books and copy, just like her hero Bob Bly. Jennifer’s books are about protecting your personal finances, starting a freelance business, and marketing/branding.
She started editing books after learning so many grammar skills. That led to finding out how book coaching can support the author better. Now the author of seven books, her experiences provides top value book coaching to professional or retired people looking to publish a book.
Freelancing enabled her to gain competence in feature articles, SEO, tourist guides, and sales copywriting.
Early Writing Career
A Communications degree from UWS helped Jennifer explore many types of writing as well as editing principles. Having proofread many documents during the ’90s, she achieved Distinction grades and paid Award projects.
Jen’s first short ebook: How to Kick Your Spending Habits was written and published on Lulu. It sold well.
After starting to write copy in NSW, in 2006, Jennifer set up as a freelance copywriter in sunny Redcliffe, Brisbane, and Power of Words was re-born.
With a burning desire to educate people in money management and save them from scams and pitfalls, just like she was scammed, Jen slowly started her writing career. She researched and wrote, edited, formatted and promoted ‘Sack Your Financial Planner’. (Now called How to Control Your Financial Destiny). Jen learned not to edit a book 20 times.
Working in copywriting, consulting & SEO for Red Planet Design meant that Jen acquired an understanding of all things digital marketing. So in 2012, she started writing Power Marketing, now in its third edition. It is packed full of marketing tips and copywriting learning.
Writer Coaching and Editing Work
Since 2014, as a freelance book editor, Jen has helped a variety of non-fiction writers to edit their manuscripts or articles or typeset their books. This included manuscript assessments (long reports), book development coaching, and line editing.
Her coaching has often helped Australian writers understand IngramSpark and get artwork ready for print on demand.
Some of the genres worked on have included:
- property development and how to build a house
- history
- self-development
- spirituality
- sales tips
- healthy living tips
Helping Australian Authors to Learn Self-Publishing and Launching
To help authors learn about self-publishing and marketing, with support along the way, Jennifer created Business Author Academy and online course, Book Creation Success (now Book Creation Self-Publish). This helps people understand the ‘how’ of writing and publishing their own book and launching it, including using the ISBN registration system.
Jen looks forward to helping specialist authors to extract their knowledge from their mind – and create great books!