Book Launch
Support
Let your book shine and your author presence rock,
through engaging words and media
Outcome:
An attractive set of social-ready marketing materials, ready for your new author brand and book presence!
A LinkedIn bio that’s attractive and launch materials that resonate with your tribe.
Are you struggling with how to sell a new book?
Every author goes through the same thing. You start out motivated, with big plans to launch your awesome book and skyrocket your impact.
You invest in the ‘how to launch’ courses and then it hits you… You realise there’s one huge obstacle standing in between you and your book-selling dreams…
A lot of pitching and creating great content!
- You need to get specific with your crowd,
- You need to write to the benefits, and
- You need to create so many attractive content types you might go crazy!
Well, don’t worry, I’ve got you covered.
This package of planning, ideas, and editorial support takes care of all the ‘must-haves’ for a successful launch and post-launch period.
Working with you one-to-one, this done-with-you package aims to take out the ‘unknowns’ from getting audience reach. It ensures you will get lots of payback for your book writing efforts.
Audience Reach Strategy
Who are you writing for? An audience is not homogenous, so what are the pain points and interests of these people? What is the best way to reach more of them? Ideal intent in line with your service range – so you can charge the right amount.
We’ll have a session to understand it better before we write out an audience reach plan, including the best social media platforms.
Author Bio
What unique value do you bring? An author biography is used in your media kit, Amazon Author Central, and About web page. It notes your value, niche, and authority points in this area.
Jen will interview you to make a new Author Bio with some authentic points to help engage your new crowd.
Plus: guidance on updating your LinkedIn account, including the Publications section.
Media Kit
Get noticed by Podcasters and Summit Hosts. We place your bio, book cover shot, pricing and social media links in a specially designed PDF, which is a two-page guide highlighting your value, your book and achievements.
This will be all ready for podcasts, talks, retreats and summits… which you will soon be enjoying. Plus, I’ll share a source of podcasts from one handy website.
Book Blurb
Drawing out the best five hot-selling points noted in your book, Jen will suggest some words to make your book blurb a riveting one.
Mentoring so that publishing platforms show a beautiful blurb, instead of the squashed-up one you often see. After our questions and book browse, I’ll make a list of social media themes pertinent to you.
These are images and messaging you can tweak to make content for each week for LinkedIn, Facebook, Instagram and WordPress.
- Planning actionable content
- We supply content themes and messaging, to promote your book or theories… this is instantly revisable content
- Book-related images to use for social media book promotions
- Digital ‘mockup’ book images included
Book Marketing Plan
- Your book marketing plan will all be set up (Asana) and can be used to track your launch activity.
- We’ll add some unique activities for your spheres of talent as well. For instance, if speaking at large events is planned, 5 of these would be suggested. If more a writer, we will plan plenty of ideas that suit media with the written word.
- Mentoring to encourage your author brand’s growth into new markets, through partnerships and podcasts.
- This will be a 45-minute mentoring session at the start, and a 45-minute mentoring session at month 2, including share screen.
- Now included: Netgalley+ Listing.
Why NetGalley?
NetGalley+ is a great way for all authors and publishers to access top reviewers with their pre-launch book (primarily on Amazon and other places). There are over 360,000+ reviewers on NetGalley. All are pre-approved. Librarians, booksellers, journalists, top Amazon reviewers, and influential bloggers. (Netgalley’s usual basic listing for 6 months is from US$499)
BGS/NetGalley+ service allows your book to get on the international site NetGalley for one month. This means that your book will be in great company, alongside books by the largest traditional publishers in the world.
* This book social site receives a mean average of 4 reviews per book uploaded. Global books are more appropriate.
How much is it?
This total package has a higher market value but because I wanted people to make their book launch successful… rather than experience the disappointment that so many authors have felt… I decided to make a special offer of $600.
Can we fit you in?
This offer is available for TWO clients per month, to keep standards high. Book in your free Discovery call, or if you’ve had that, apply today below. You’ll get a full Service Agreement.
100% Satisfaction Guaranteed
If you’re hesitating because you don’t think you are up to this, don’t! We do it together. But, if you don’t achieve a new height of visibility and marketing prowess after delving into and using all the program parts, then apply for your money back. We only want happy customers who are getting their work visible.
Deciding on Group Programs?
Are you tempted to sign up for group programs? Rather than learn in a group, it’s better to get a full marketing plan, coaching support, and tailored media and marketing ideas.
We also have a list of editorial-accepting magazines in Australia, which is useful for media list making.
If you want to benefit from an effective marketing support system, then get the dedication of a person with the skills and time.
Book in to discuss
Serious about your book launch going to plan? Don't want a fail? Then discuss your needs and benefits of a systematic, visible launch
Book & Course Planning Workbook bonus!
Advance your plans and creativity by answering the questions within this helpful 34-page digital guide.
Get a free Niche Marketing and Book guide (print) with session 2.