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Author-First marketing

Author-First Book Marketing: First 4 Tips

Having a foundation in online book marketing makes a difference to any author’s ability to succeed in the market. With an Author-first approach, it’s making sure you and your brand goes out into the world. Many of you will have a coaching, consulting or a particular business in the background and with this approach, it’s going to have the most effect. The first three times I published, I had zero brand and no real connection to ‘me’.  The next time I published, I went hard on research and achieved some…
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a workspace with a laptop and letter board

Creating Abundance, Stepping into your True Self

Readers, I have had a revelation. Though I’m not one to sit around a circle, chanting and raising karmic vibrations, I have been growing through a course called ‘Energetics of Money’. I believe my revelation applies to all, which is… Your success rests not on a sole focus on revenue and reward, as those adverts would have you believe, but on increasing your exchange of value and raising your personal energy/vibration to positive and generous levels. An example of the profound results of this inner work comes from one of…
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Attracting new buyers

Attracting New Buyers, Despite the Odds

What a set of terrible circumstances East Coast Aussies have had! Floods in Brisbane & Lismore & more… plus other challenges, like long wait-times on calls… Some have endured the odds of the past two years and continue to do so. Well, let’s remember how fortunate we are. Even the people who had their house flooded said, “Well, it could have been a lot worse, the next-door neighbours need more help”. But this piece is about attracting new buyers and the blockages to that, so let’s get on with it.…
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5 Ways to Use Videos to Promote Books

5 Ways to use Videos to Promote your Books

Book promotions can be daunting. It’s an area that the authors generally avoid because they don’t know what to expect – or how to do it. Well, most newer authors might say that writing a book is way easier than promoting it. Enter videos, and the whole idea of promoting a book changes. Videos are one of the most impactful things authors can do to promote their books. Why? Because interesting videos outperform other traditional forms of book marketing. They…
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healthy city road people

Starting a Blog from Scratch

If you want to know how to start a blog from scratch and build up so your books and authorship can become well-known, then start with your strategic plan. It will help a lot over the coming months and years. Here are some lessons I learned, along with some thought leaders’ lessons, like Ali Abdaal, who is more on the YouTube side of things.
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how much does book publishing cost

How Much Does Publishing a Book Cost?

Here we’re mainly talking about costs of self-publishing a print book. Usually, an eBook-only publication can be done with only editing and minor ebook cover design costs. Read all of this article before going to Amazon or IngramSpark with your final file, so you can set yourself up for success. How much does it cost to self-publish a book on Amazon?  Amazon KDP is the leading self-publishing platform, and it is free to publish a book there.  But wait. Publishing your book to Amazon, IngramSpark or Blurb is the final step in the print-on-demand…
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arts grants explained

Does your writing benefit Australia? Arts Grants explained

Many a time we wish for money to help push our creative work forward. But did you know if you make your plan grander, for the betterment of Australia, you can access cash arts grants! Arts Grants: what are they for? An arts project funded by the Australian Arts Council has to benefit Australia in a cultural or other diverse way. You must be a citizen or permanent resident, and you have to already be an ‘arts worker’ – i.e. book writer. (Not a never published one). For example, say,…
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