
Author-First Book Marketing: First 4 Tips
Having a foundation in online book marketing makes a difference to any author’s ability to succeed in the market. With an Author-first approach, it’s making sure you and your brand goes out into the world. Many of you will have a coaching, consulting or a particular business in the background and with this approach, it’s going to have the most effect. The first three times I published, I had zero brand and no real connection to ‘me’. The next time I published, I went hard on research and achieved some relevance by adding my own case study experiences (and supplier details) to the book. If I could start again, I would make all my books talk to the one audience, even if on a number of different topics. Well, I guess it’s never too late to start over! 1. Start…
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