Media Kit Template
Book Marketing, Publicity

Media Kit Examples for Authors

Find the more up-to-date author media kit templates on this newer post. Why not create a media kit for when you approach Podcasters? An author media kit can give you something professional-looking to back up your media pitch with. It could also be used for approaching editors for guest posts. So I thought, oh surely there will be a media kit example or template on Adobe’s store. Yes, there are quite a few lovely ones, but they are all for blogger-influencers! Not a single one for authors… So, the press kit template found wasn’t terrible relevant, with its sponsored posts part and social stats part, but I pressed on. My three-page effort is probably not the most suitable for you either, as every specialist will have something different they want to include. The main thing is to think about what…
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why create an author blog
Blogging Strategy, Book Marketing

Why Create an Author Blog?

There are so many claims on your time as an author, including marketing, speaking, possibly organising book production, and researching future books. So why would you commit to running an author blog as well? Many writers, including those writers at Blog Chicks, share their daily joys and trials freely in their blog, as well as engage with their book readers. But for us authorpreneurs, we want to give great value and attract really specific readers to our message. The message behind your books is important; it goes beyond just one book at one time. Your people are looking for information that will answer a query and put their minds at rest, or fill them with hope to achieve their dreams. Your main aim may be to make your book a success. But in order to do that, you first need an audience. An audience can…
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Writing Habits with AI
Book Marketing, Personal Branding

Promote Yourself – Five Easy Ideas

Many small businesses are wasting fruitless energy on pursuing mass marketing tactics — aiming to blanket their local area. In addition to newsletters, there are plenty of other ways to  promote yourself and your services to a narrower, more interested audience. 1. Publicity in the local newspaper, if you are new in town, have just joined another partner business, are hosting a seminar, or are in the midst of inventing something. 2. Putting on a low cost event that resonates with your target market or a free seminar night at your office. (Or at Redcliffe Hive / event hire space). 3. Ask a supplier or a noted author/blogger to feature your story on their website, if your goals and markets align nicely. 4. For those who write articles, there is a wide range of digital magazines cropping up which you…
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Writing Habits with AI
Book Writing

There’s No Money in Books! Publishing for Profit

Just today someone said to me emphatically, “My friend wrote a book but he said there isn’t a lot of money in writing books.”  That’s true… Crikey thinks so.  (Article here)Author of ‘Fat, 40 and Fired!’ Nigel Marsh told me in confidence that traditional publishing doesn’t pay enough of itself. Luckily he has a sense of humour and can consult.But of course, you’re missing the point (as I said but more politely). The reason to write a book for business is COMPLETELY different to just doing it for satisfaction. And that is… drum roll… to educate new people in your way of thinking and draw them in like bees to your business flowers.So, if your business is “flower arranging” and you write a book on cash flow, don’t expect that to work for you. Take it from me, success is…
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