Description
Key to business attraction is education, not advertising. Clients are attracted to those offering a framework and insider stories — so don’t waste this opportunity to publish in your niche.
The ‘More Clients’ concept draws from direct response marketing. This book covers what you need to know to create a book sales funnel and path to profit. Not just the marketing, but mindset too.
As your trusty self-publishing guide, Jennifer Lancaster understands the creative struggle and headwinds from book competition, so she offers novel answers.
- Hacks for writing the book with ease and dealing with print on demand.
- Learn the stages of launching a book
- Assess all publishing costs and know your potential return on investment.
You’ll learn why not to rely on marketplaces and create your own direct response sales machine… but here’s a hint: it starts with ‘P’ and ends in fit!
Having a product ladder, up-sells, and types of low-cost book offers that work in Australia are all discussed.
6 x 9 inch format.
ISBN: 978-1-7640633-2-6


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