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The Power Marketing kit includes the book, ePub, and video (via email) about content publishing.

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A business book like no other… in Power Marketing, we explore over 60 ideas for marketing your small business. Bootstrap your best foot forward with advice on:

  • Business Planning
  • Facebook Marketing (an outline)
  • Video Production tips
  • Sales Conversion and Up-selling
  • Product Marketing for service professionals
  • Copywriting and Defining a USP
  • Website Essentials
  • SEO – what to focus on
  • Outsourcing some of your tasks

To save you from costly, ineffective advertising, this book explains how to attract customers through thought leadership. Keep your business on track with advice on testing/measuring all forms of marketing.

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Jen Lancaster

Jen Lancaster

Jennifer Lancaster is the author of Power Marketing: An Aussie Guide to Business Growth.

Starting out as a website copywriter in 2007, Jennifer now edits books and coaches others in self-publishing and marketing.