When creating your book/course landing page for reader optimisation, start with these questions: 1. What’s the purpose of my landing page? Have one clear call to action, like signing up the first video lesson, subscribing for a free chapter, or take…
You might already know there are two kinds of eBooks: Fixed Format and Reflowable. Fixed format suits grand layouts with images, whereas reflowable ebooks suits 90% of text-based books. There are also two types of interactive ebooks: ePub and PDF. Today…
Here we are all for better book profits and fewer costs; that’s what it’s all about really. So first we’ll knock off some easy wins and then move onto advanced methods. 1. Keep your Book Production Costs Low My first tip for better…
An enquiry came in today about ‘how do I keep my eBook secure?’ Let’s look at the various ways to help increase its security. The answer depends on whether your ebook is hosted by a retailer, e.g. Amazon or iBooks or…
Writing a book is no mean feat. It’s easy to get carried away with paying for this and that for its success, to help your business revenue. Regardless, my motto is: “Only spend (on your book) what you can feasibly…
If you’re in the process of finishing a book and wondering how to self-publish your book or eBook, you might have started doing some research online. Soon you realised that there are so many self-publishing author services, vanity presses, and…
Many authors are getting their books into libraries, and so can make a claim to make up for lost royalties because of free lending under the Public Lending Rights Scheme 1997. Did you know… almost 18,000 individual lending right payments totalling over…
An ISBN is an International Standard Book Number, and it identifies a book format and title to all booksellers, readers and libraries. It is not a book cost which you should cut from your plans. While you can choose to publish privately…
In this post, we are talking about self-publishing assist contracts (rather than traditional publishing contracts, which also must be scrutinised). Many self-publisher assist companies deem to take money from authors to cover production and administration, but authors then get caught…